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Press Release-2024/02/21

Storck goes South America: New exclusive partner in Uruguay

Special models such as the "Scott Redding Cycling Team" livery are also available from "STORCK Uruguay"



STORCK fans from South America now have access to the high-quality bikes via an exclusive sales partner. Behind "STORCK Uruguay" is Willy Bercetche, a cycling enthusiast who has recognized the potential of the premium STORCK bikes: "A fantastic design, dynamic, top performance in the mountains, really a very well made product", he says about the Aerfast.4.

Willy Bercetche offers STORCK's entire sporty product range, including road bikes, gravel bikes and mountain bikes. Cycling is very popular in South America due to the varied landscape, and cycling tour operators such as Elite Cycling from Colombia in the north also stock STORCK bikes.

"Uruguay offers an open-minded and bike-friendly cycling culture that fits perfectly with our mission to produce high-quality bicycles for enthusiasts around the world. We look forward to enriching the bicycle culture in Uruguay with our commitment to quality and innovation," says Dr. Todor Lohwasser, Managing Director of STORCK Bicycle. Individual partnerships in selected destinations have been an important pillar of STORCK's distribution system since the sales strategy was switched to direct sales a good four years ago. As STORCK already has a large fan base worldwide, supplying the additional store in South America ideally complements the sales concept, which the manufacturer hopes will lead to further customer growth.


STORCK Uruguay

storck.uruguay@gmail.com
+598 95 906 930

www.storckuruguay.com
Instagram: storck_uruguay


About STORCK Bicycle (www.storck-bikes.com

STORCK Bicycle has been a market-leading German bicycle manufacturer in the premium segment since its creation in 1995. The innovation leader in the bicycle industry, headquartered in Idstein, has four flagship stores in Düsseldorf, Idstein, Munich, and Wertheim. Its bikes are also offered by numerous dealers in Germany and abroad. STORCK bikes can also be bought through its online store: www.storck-bikes.com. Various types of bikes from the premium segment meet the highest demands for sporty riding performance and modern mobility. With prestigious mobility funding projects, STORCK has already demonstrated the company's innovative power over the years and can look back on a long experience.

Press Contact:

Storck Bicycle

Annika Strölin

Marketing Manager

+49 6126 9536 133

a.stroelin@storck-bikes.com

 

Storck Bicycle GmbH
Rudolfstrasse 1,
65510 Idstein
Germany

presse@storck-bikes.com

 

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